Pay Per Click Marketing
Due to the constant changes in digital marketing trends, companies are looking for fast, and effective
ways to position their products or services in front of their potential customers. Increase your search
engine visibility results with NH Consultants’ PPC marketing services.
The digital landscape is continually growing and websites are increasing at a fast pace. From small
companies to e-commerce businesses and entrepreneurs, almost everyone is on the internet. And
everyone is trying to figure out different advertising ways to maximize their sales. However, increased
marketing opportunities come with great challenges.
Despite all the advertising tools and marketing channels available, still, some businesses remain invisible
to their audience. Major challenges faced by online companies:
- Increased competition
- A surge in ad blockers
- Strict regulations
- Changing customer demands
- High ad spending
- Varying market standards
Besides web development and social media marketing, SEO is also one of the most important aspects of
gaining exposure. But the biggest problem with SEO and other marketing strategies is that they take
time, effort, and lots of investment before results can be seen.
If you are looking for an instant campaign boost, fast ROI, then Pay-Per-Click advertising is the best
choice for you. Maintain control of your paid campaigns and acquire positive business outcomes with
PPC services.
Different Types of PPC Ads
There are different types of PPC marketing campaigns that can help your company build your online
presence and promote your services to your target audience. Our experts will work closely with your
team so our team can determine the appropriate PPC ads that can be used to fill your sales funnel.
There are different Pay Per Click ads, but only one is chosen depending upon your goals:
Search Ads
Search marketing is the most common type of Google ads. Search ads appear to those who are already looking for your industry or services being offered. These ads are best for one-time campaign promotions. These ads are recommended mostly to those companies who aim to acquire strong, high- quality leads from new customers.
Display Ads
Displays advertising is known for its effectiveness. These ads appear on Google’s partner websites, targeting people who have visited the industry-related websites. Display ads maximize the photo and texts to grab the attention of online users, so they can be convinced and take action.
Social Ads
Social media paid advertising is the fast-growing paid segment of Pay per click advertising services. These ads appear on different social media platforms. Social ads are programmed to reach people based on their interests, demographics, behavior, and other factors.
Remarketing Ads
Remarketing advertising is one of the best ways to reach high potential customers and double your sales. These ads remind people who have already visited your website to come back and check new products or services, increasing the chance of a conversion. These ads are cheaper as compared to other ads.
Google Shopping Ads
Google shopping ads are best for websites that have a large number of products. These PPC ads appear in the form of a carousel or beside the Google search results, allowing viewers to view the products in Google SERP before they even visit your website. This means that whenever someone will click on the ad, the chances of conversion will be higher.
In-Stream Ads
In-streams ads are also known as YouTube Ads. These ads on YouTube search results, video partners, and within YouTube videos.
Our PPC marketing Services
Leverage our technical skills to grow your business.
NH Consultants is a recognized PPC marketing firm, committed to providing success. We combine our
years of experience with our technical expertise to ensure that every pay-per-click campaign is a
success. From PPC audit to accounts setup to ads management and campaign monitoring, we will give
our 101% dedication.
Our PPC marketing services have helped various companies to grow their brand awareness, increase
leads and reach their goals. It has worked effectively for companies and they have seen the results
beyond their expectations.
